September 27, 2017

JK Design to utilize Formyula app for advanced lead capture at B2B Marketing Forum

Formyula Automates Lead Generation Processes Through Mobile Data Collection

Hillsborough, New Jersey (September 27, 2017)

JK Design today announced their attendance at the annual MarketingProf’s B2B Marketing Forum from October 3-6, 2017 in Boston. The conference brings hundreds of marketing professionals and innovators together to network and collaborate on the latest marketing tactics and creative business strategies. JK Design aims to engage with top industry marketers as well as consumers who are interested in branding, design, and marketing services.

Formyula is an effective mobile application to capture sales leads and information from prospective clients as it streamlines data collection, offers simple form creation and quickly analyzes data. JK Design implemented Formyula to replace outdated paper-based forms with an accessible mobile app and to optimize and organize lead generation processes. Formyula enables JK Design to take high-resolution photos of business cards at the B2B Marketing Forum and store them securely within the application.

“We are excited to use the Formyula app to improve and automate our lead capture processes,” Brett Fielo, COO and CTO of JK Design said. “This allows us to focus our direct attention on networking and building relationships with our clients and colleagues at the B2B Marketing Forum.”

JK Design recently partnered with Formyula Solutions, Inc. to upgrade the data collection application with new features such as customizable dashboards, project management, data import via CSV and Excel, data governance and alignment, as well as world-class security via Rackspace.

In addition to capturing leads to enhance marketing strategies, Formyula is widely used for generating reliable data-driven insights, optimizing business processes, and mitigating risks and liability within manufacturing, education, medical, and other corporate industries.

Formyula, compatible with iOS and Android operating systems, is available as a software-as-a-service (SaaS) model or as a custom build.

About JK Design

JK Design is a full-service advertising agency specializing in strategy and branding, print, web, mobile, interactive, and video projects. The company has been honored with several American Graphic Design Awards, Telly Awards, MarCom awards, Gold Hermes Creative Awards, and a Communicator Award. In business since 1985, JK Design provides a wide range of innovative design, advertising, and marketing services, including: branding and messaging, web design and development, mobile apps, logos, email marketing, multimedia and video animation and production, digital and traditional marketing strategies, corporate collateral, exhibit graphics, packaging, and Internet-based virtual tradeshows. The agency has locations in Hillsborough, NJ and New York City. For more information, visit:

About Formyula Solutions, Inc.

Formyula Solutions offers technology that is revolutionizing the way people think of data by empowering businesses to easily collect, share and visualize the types of information that drive insights and create value. The company is comprised of information rebels and data nerds who have developed better, faster, and more creative ways to use data to solve business problems. The company is located in Somerset, NJ. For more information, visit:

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